[quote=Captain Jordan]That's rare, if it even happens. Typically the cable company like Comcast or Time Warner, etc., are the only provider in the area. Or, like in my area, all the providers offer essentially the same service for the same price, leaving no real alternatives. Not too many providers can actually get off the ground and manage to continue undercutting the big guys' prices in a rural area. 
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I know. The history isn't great. But historically we've been operating under Net Neutrality, so it's not a great predictor of what's going to happen next. A startup company is able to tailor their services a little bit more now..... will they? Will anyone go for it? I guess we'll find out.

[quote]Except that's not what Net Neutrality is there for. Net Neutrality stops ISPs from extorting money from websites and creating a fast lane of traffic that only paying websites are served on. (...)[/quote]

What it's there for and what it does, sometimes, are two different things. I mean..... How many web companies are there now, which aren't owned by Google or Facebook, right? If you're worried about a few megacorps taking over the web, no need -- that's already happened. So... if the purpose of Neutrality was to prevent that, then Neutrality isn't working very well. 

[quote]Why should the ISPs be in control of what content gets served or not? [/quote]

My understanding is that ISPs are going to be allowed to charge websites based on the traffic they generate (a cost that will ultimately get passed on to the end user, which sucks). It can certainly be characterized as 'Now Comcast gets to decide what websites it shows,' and that's a valid concern. I could also characterize it, just as accurately, as 'Now startup.com isn't paying the same price as YouTube to deliver its content.' Which is [i]fantastic[/i] for the startups. Now, which is going to happen more? Easy -- the one we, as subscribers, support with our money. The only barrier (and it's a real one) is that some rural areas don't have great selection in ISP, so it's not a perfect competition and some of the shitty providers are going to have an advantage starting out, but ultimately this is a better answer. Maybe. Again, we'll have to wait and see.