Actually, I'm thinking of making a company comprised of several different races that's only interested in making coin and expanding their influence. A stereotypical mercenary company. However, at some point in the game, some things will change and the company's priorities will shift. I'm all for war games and strategy, but story and characters are king in my opinion. I won't be RPing to 'win', if such a thing is even possible, but to create an awesome story within the parameters you give us. Not too specific, I know, but that's my take on this.