So, in spite of the fact that I disagree with Grant Morrison's vaguely defined idea of needing to abandon yourself as an individual in favor of being a conduit for an infinite number of distinct impersonal personalities (I think he was describing the idea of feeding off of other people's personalities in the same manner that Buddy Baker would pick traits from the lifeweb, I think), I actually consider Supergods to be one of the most important books I've ever read, if not actually amongst the most well constructed.
As for Morrisonian Chaos Magick, that I actually believe in one hundred percent. It basically comes down to the idea that your expectations affect the experiences you perceive, so you can reconstruct the reality that you live in as you see fit. It's like a more counter-cultural way of saying that you can choose to see the glass half-full or half-empty. If you actually expect a certain outcome, you'll brace for it and prepare yourself and others for it to happen, increasing it's likelihood. It's the placebo effect dressed as occultism.
I've always considered comic books to be somewhat counter-cultural, though it used to be hard to explain why I had felt that way. But some of the most prolific comic books ever, the ones associated with the British invasion that apparently convinced everybody that comic books are literature, came from writers who had been in punk bands earlier in life (Gaiman, Moore, Morrison, etc.). Looking even further back, though, the reason that comic books got aggressively censored in the nineteen-fifties is the edginess and counter-cultural values presented in the comics of the time.